- In BUSI 1010, you will take self-assessments and learn about majors within the Harbert College of Business to begin career planning.
- Seek opportunities to join Undergraduate Advisory Council and student organizations related to your interests.
- Use Handshake to explore employers actively hiring in your field and search part-time jobs that can add experience to your résumé.
- Use LinkedIn to identify past graduates in Marketing and reach out to see about shadowing and internship opportunities.
- Follow the Harbert College of Business on Twitter @AUBusiness and the Office of Professional and Career Development @AUOPCD.
- In BUSI 2010, you will advance your professional skills, polish your resume, develop networking etiquette, and prepare for an internship search and interviewing.
Ask for Assistance
- Meet with a Career Coach in the OPCD to discuss majors of interest and begin planning your internship search for the Fall of the junior year.
- Take advantage of Study Partners, SI sessions, and the academic coaching in the Office of Academic Support.
- The Miller Writing Center can help with your writing assignments and all other writing assistance you may need.
- Begin thinking about leadership roles in organizations with which you are currently involved.
- Attend workshops in the OPCD.
- Attend Fall and Spring Career Fairs.
- Marketing has 3 possible concentrations should you choose to pursue one:
- Marketing Management
- Professional Selling
- Begin major classes and choose electives that fit your career interest.
- Enroll in the professional development course for your major to apply the skills gained in previous classes to your job and internship search.
Ask for Assistance
- Meet with a career coach in the OPCD to begin planning for your internship search and interviewing.
- Obtain an internship for the summer following junior year in your chosen field.
- Seek out part-time employment opportunities.
- If you are considering earning an MBA, start studying and taking the GMAT.
- Look for leadership opportunities in your organizations to develop practical skills and abilities.
- Become a student member in professional organizations related to your major.
- Work through your major classes and continue electives that fit your career interest.
- Apply to Master of Business Administration programs early fall semester, if interested.
Ask for Assistance
- Meet with your academic advisor to complete a graduation check your first semester of senior year.
- Schedule time in the OPCD with a career coach to assist with your full-time job search.
- Continue seeking experiences like part-time jobs or job shadowing that will assist you during interviews for full-time employment.
- Retake the GMAT if necessary to achieve the desired score.
- Seek out other leadership roles in organizations.
- Begin to use the connections you have made through campus involvement and career fair networking to begin your full-time job search.
As a Marketing major, you will learn the basic principles of marketing goods and services, consumer behavior, marketing research, and marketing strategy, as well as advertising, promotion, sales management, e-marketing, even personal selling.
Some Career Options
Compare to Assessment Results
Career assessments area great way to learn more about who you are in order to find a career and/or major that will be a good fit.
To learn more about assessments or find out how to get started, start here.
Holland's Code: ERS
Most common* Myers-Briggs Type Indicator (MBTI) personality types found in this major, in no particular order:
*Every MBTI type is found in every major, these are the most highly concentrated
- Working Conditions
- Active Listening
- Critical Thinking
- Active Learning
- Reading Comprehension
- Social Perceptiveness
Job and Internship Opportunities
Last modified: September 22, 2021